Intertextuality in music videos

Both videos conform to Goodwins theory as they both contain references to very well known films.

For example Eminem is depicited as Super Man in his come back single 'Not afraid'. I think the use of this intertextuality is very effective as it supports the lyrics and reinforces them. It makes the audience believe Eminem is strong and fearless like he claims in the song. The use of Superman makes the video more appealing to the audience so they would send requests into music channels for the vid to be played so it helps sell Eminem due to all the exposure.

Lyrics from the song that denote heroic qualities;

'Now some of you might still be in
that place
If you're trying to get out, just
follow me
I'll get you there
I'm not afraid to take a stand
Everybody come take my hand
We'll walk this road together,
through the storm
Whatever weather, cold or warm
Just let you know that, you're not
alone
Holla if you feel that you've been
down the same road'

Check it out:
Eminem - Not afraid


On the other hand here is a vid for the girls!

Destinys child's single 'Girls' from their album 'Destiny forfilled' incorporates a 'Sex in the city' kind of feel in it.

The video bursting with a strong sisterhood vibe just like in sex in the city. In addition the video illustrates the importance of your girls and how you should never let a man get in the way. Also due to the costume its classy and glam, busy city as location and the way they walk down the street talking

http://m.youtube.com/watch?gl=US&client=mv-google&hl=en-GB&v=EM_bRUb9R8I